Recommended Food Business
Restaurants / Cafés
The conditions for Restaurants / Cafés to succeed
In the Philippines, there is a culture that places great importance on families going out to eat together and holding various celebratory parties. This happens almost every month and every week, and there is no end to the big and small events such as Holy Week, All Saints' Day, Christmas, New Year's, and company parties. Restaurants and cafes are increasingly being used by Filipinos on these occasions. Unlike in Japan, there is no custom of drinking with superiors, subordinates, or colleagues after work, and there is certainly no business entertainment. If they have that kind of free time, they spend it with family and friends. This is the biggest reason why Japanese people who open izakayas (Japanese pubs) in the Philippines go out of business very quickly.
Can they survive in this Red Ocean?
Restaurants and cafes are businesses anyone can think of, but precisely because of that, it's far too short-sighted to start one based on a mere idea or by referencing existing establishments. In the Philippines today, there's endless debate about whether to focus solely on restaurants or to open a cafe with a light meal menu. This shows just how passionate people are about this business and that it's a red ocean. The important thing is to analyze the existing businesses in the Philippines and to truly and deeply understand the customers. However, this is easier said than done, and it's a fact that countless people fail to get their businesses on the right track, leading to closure, rebranding, or changing the type of business when they try again.
To succeed, you must first gain a Deep Understanding of this Business
For cafes, the process begins with visiting many establishments to understand what works and what doesn't, how customer preferences vary by region, and to deeply research the business and consider what kind of cafe you want to open in which area. Starting a restaurant requires careful, step-by-step planning to adopt new restaurant trends and diverse revenue streams. Our Restaurants / Cafes Opening Support guides you through processes such as concept, branding, business plan, menu, funding, commercial space rental, permits and licenses, layout and space design, equipment and food suppliers, chefs and staff, promotional activities, and soft opening.
Free Consultation & Inquiry
Our free consultation service provides appropriate advice to help you succeed in the food business.
Simply submit your inquiry via Consultation Mail Form.
For questions regarding general inquiry, please use the contact via Inquiry Mail Form.
Garyo Strategic Consulting, Inc.
Robinsons Cyberscape Gamma,
Topaz & Ruby Rd, Ortigas Center,
Pasig City, Metro Manila, 1600 Philippines
TEL: 63-968-248-2904
MAIL: info.garyosc@gmail.com / info@garyosc.com